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MarCom Portals Make Big Impact in Building Products Industry
Catering to the channel shows your loyalty to customers As a building products industry CMO you know the importance of supporting the channel. It doesn’t matter if you’re a manufacturer, a distributor...
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MarCom Portals Meet Building Product Customers Needs
Catering to the channel shows loyalty to your customers In an earlier post I shared with you all the reasons a MarCom Portal can make an impact on your business. It provides brand control, allows you...
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Google Glass – Did We Forget to Look at the Channel?
How Google Glass Could Change the Face of the Building Industry With all the chatter surrounding Google Glass, I’ve often found myself wondering how such a unique piece of technology could become...
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